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Cigarettes sales in Great Britain receded after smoking ban in public places
Cigarettes sales in Great Britain receded in July by 11,6% in comparison with July of the last year, reports Telegraph.
Venezuelan Ministry of Health prepared radical law against smoking
Ministry of Health of Venezuela prepared the law about phased abatement of tobacco production and absolute smoking ban.
Matt Damon does not smoke anymore
Actor Matt Damon said that it was very difficult task for him to quit nicotine addiction.
Chewing gums in stead of cigarettes
In view of smoking ban, visitors of pubs are able to buy chewing gums with nicotine. Such idea came to the mind of one pub owner from South England, who could not look indifferently at his visitors, who had to come out of the pub to smoke a cigarette.
The appearing of star
Atladis Company, which was in shadow for a long period of time, launched several perspective projects at once. In July, 2006, on the conference of business partners of the company Altadis Balkan Star it was declared about the launch on the market of one of the most conservative cigarette brand in Russia.
When there are many occasions to smoke, or combined cigarettes
The expression Combined cigarettes does not mean the cases when you smoke two or more cigarettes simultaneously. When it happens you are surprised noticing the first one.


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Phillip Morris brands are not the only leaders in premium cigarette segment

Usual leadership of Marlboro and Parliament cigarettes in premium segment is coming to end. This proudly states BAT (British American Tobacco). Former marketing director of BAT Russia David Steer in his interview told that Kent cigarettes brand was best seller in Russian sales. In March 2004 Russian sales of Kent were higher than Parliament brand approximately in 1,5 times. This confirmation was announced by ACNielsen research agency.

Figures are the following: Kent and Parliament part is 2.2 percent and 1,9 percent under ACNielsen research agency data, and 1,5 percent and 1,6 percent under Business Analitics agency data.

One way or another Parliament brand is not more a leader in its premium segment, to this conclusion came market experts, tobacco companies and statistics. Although Philip Morris company considers that Parliament is a leader in Extra cigarettes segment today. The difference in the figures means that companies may estimate general market capacity in different ways.

Premium segment was developing during last 3 years, and main brands were rising along with it, but it is visible that Parliament cigarettes rising statistics is lagging behind the pace of Kent branded cigarettes.

Jack Trout considers that the proper advertising way is One brand and One idea. As Parliament has a lost of varieties of its brand (Parliament lights, Parlia ment Extra lights, Parliam ent Slims, Parliament One etc), the advertisement smears out and target audience senses the brand worse.


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